Rupert Murdoch's news channel launched last night as a direct rival to GB News. I've been dipping in and out last night and today and every programme is the same. A middle aged man in a suit presenting, talking to another middle aged man in a suit about something in the news. The exception is the Julia Hartley-Brewer show but only because she is female, and Piers Morgan will possibly be worth a watch.
I think GB News has a better variety of shows and more involvement of guests being able to voice an opinion.
I did notice two GB News panellists have defected to TalkTV; Daisy McAndrew and Esther Krakue.
But it is only day one so it might improve and become just as popular as it's rival